FRONT COVER ANALYSIS OF KERRANG! 2
The main image on this issue of 'KERRANG!' is of two of the members of the band 'ASKING ALEXANDRIA'. The fact that this image covers more than half of the cover page shows how this is the main article inside. The facial expressions portrayed by the members are both happiness yet seriousness. This could suggest that the band is quite serious and based upon a rock genre, but yet still enjoy what they do and have fun whilst doing so. The idea that this suggests they are a rock band is appropriate due to this magazine being based upon and have a target audience of those who enjoy rock. As both artists are looking down the camera lens it provides a connection with the reader as they may feel like they are looking at them personally. The clothes worn help to reach out towards the target audience as it is very black clothing, once again implying they are a rock based band.
Along the left side of the magazine are a few smaller pictures, who are also artists who are featured within the magazine. The size of the images ensure that the readers focus is not taken away from the headline and main image as that is what is believed to be the main article inside. However, the use of the pictures will encourage the reader to find out more about the minor articles as well. Similarly, along the top of the magazine in the right corner are three smaller images representing the posters that can be found inside. This provides a sneak preview for the target audience and teases them a little.
The mode of address within the cover lines on cover page is very persuasive which is important as it helps to encourage the reader to read on. This can be seen in the strapline 'DANNY'S BACK!' as it makes the reader question where 'Danny' had gone if they did not already know. In addition, the exclamation mark makes it seem like this is a very important and exciting piece of information. Similarly, the text underneath saying 'THE TRUTH ABOUT 2016'S MOST SURPRISING REUNION!' helps to captivate the readers attention as they wish to know what is the truth, and why it is so surprising. Once again, the use of enthusiastic words like 'SURPRISING' will make the reader question why it is so good. The use of the term 'WORLD EXCLUSIVE' shows that this is the first time the information has been revealed to the audience, enticing them to want to know what it is about therefore encouraging them to read the article.
The use of the puff located at the side of the magazine is a good way to entice the reader in as it is talking about 'ROCK'S BIGGEST GIG AND MERCH GUIDES!'. Due to the fact that this magazine has a target audience of those who like rock, this will attract their attention as they will wish to find out out why these guides are so good as well as finding out relevant information for them. As the information involved includes niche products, they will enthusiastically read on and maybe even purchase some new products or concert tickets, which links with the music theme of the magazine.
The cover magazine helps to create a sense of house style by continuously using the colours white, black, yellow, light grey and red. All of these colours are rather bold and striking which helps to pursue the rocky genre of the magazine. In addition, they all contrast against each other making it very eye catching for the target audience. The house style can be seen throughout the whole magazine, which results in the magazine looking very professional.